Round Peg.

We make Circle fit you.

Designers and award‑winning indie booksellers, with 10 years behind the counter.

Your webstore should still smell like books.

How it works

It’s Circle, with a nicer cover.

Time Out Bookstore’s webstore with Round Peg: hand-lettered menus, lime accents and a clean book grid

Time Out Bookstore. Same backoffice, inventory and e‑commerce.

See it live ↗

A makeover for every budget.

One-off setup. A small monthly fee covers hosting and updates.

Fairy Godmother

One wave of our wand, and Circle’s quirks fall into line.

$900 one-off

then $39/mo

  • Your fonts, colours & logo
  • Tidy-up fixes for Circle’s worst bits
  • No-flash loading

Facelift

Same bones, new face. You curate the displays.

$2,200 one-off

then $69/mo

  • Everything in Fairy Godmother
  • Product, category & cart pages
  • Curate your own displays
  • Pick from our widget library

Witness Protection Program

A bespoke online space that reflects your real store. Circle who?

From $3,900 one-off

then $129/mo

  • Everything in Facelift
  • Designed around your real store
  • Custom features, if you want them

Let’s make Circle fit your store.

Round Peg.

Let’s make Circle fit your store.

Your store in three words (optional)